Do your customers enjoy your social media? Does your newsletter leave them feeling special? Do your online efforts drive your business forward or do they distract you?
The answer is a business strategy for digital.
Most small businesses learn this as they grow. I learned it as a digital marketer on National and International websites.
Now I help small businesses like yours to:
- Stop wasting time on efforts that get no real results.
- Figure out what your customers actually want online.
- Decide on an approach for your different channels.
- Create a plan based on realistic resources.
- Put that plan into action or help you put it into action.
- Keep track of what works and change what does not.
What is involved in the process?
It depends on your needs, your resources and how much research I need to do. The table below will give you a rough idea of what you get.
| Multi Channel | Social | Email Newsletter |
|---|---|---|
| Consultation & Research | Free Consultation | Free Consultation |
| Website, Blog, Social Media, Newsletter Strategy | 12 Month Social Media Plan | Annual Newsletter Calendar |
| Execution of plan | Weekly Posting | Technical Set up |
| Monthly Report & Suggestions | Impact measurement | Monthly Newsletter |
| Ongoing Suggestions | Impact measurement |